Welcome to Agrace
Embracing All with Redeeming Love
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Premium Tea Sourcing Across Asia
Partnering with the finest organic tea gardens in six countries, bringing authentic Asian tea culture to the world
One Voice, One Future for Asian Tea
Asia Tea Alliance (ATA) convenes leading tea organisations from more than seven Asian countries to make the tea sector more competitive and sustainable, at scale, and more resilient over time.
Our Vision
To secure an efficient, economic and regular production and supply of high-quality, sustainable tea to consumers, improved living and working conditions for tea workers, and a fair return for tea producers.
Asian countries produce most of the green and black tea in the world and are also the biggest consumers. Yet the Asian tea producers' associations have limited voice in international tea sector governance.
Our Manifesto
The producers of tea across the world have faced multiple challenges for decades. The increasing impact of climate change, price stagnation, high labour and other input costs... are adversely affecting the tea sector socially, economically, and environmentally.
While consumer demand for ethical tea is growing, ethical prices and economic sustainability for tea producers are rarely addressed.
Visual Stories from the Tea Lands
Explore the heritage, sustainability efforts, and vibrant cultures that define our member nations through this curated video selection.
Jingmai Ancient Tea Mountain (UNESCO Heritage)
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Our United Voice for Asian Tea
ATA connects the leading tea organizations from major producing nations, creating a powerful, unified platform for advocacy, innovation, and sustainable growth.
Convenor & Secretariat
Solidaridad
Nucleus Foundation
Country Hubs
India
China
Sri Lanka
Bangladesh
Indonesia
Nepal
Your Resource for Asian Tea
A central resource platform for data, research, tools, and practical intelligence for the Asian tea sector.
Capturing the Spirit of Asian Tea
A visual journey from our founding moments and key events to the vibrant tea fields and communities that unite our alliance.
News & Updates
Press releases, announcements, and key news from ATA and member organisations.
Leadership & Governance
Meet the leaders and board members guiding the Asia Tea Alliance, representing member organizations from across the continent.